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The goal is achieved when initial motivation plus the motivation onboarding adds reaches the goal’s complexity, and onboarding can influence both sides."}}},{"id":"byline","order":40,"kind":"ArticleByline","layout":{"heightKind":"auto","spaceAfter":"byline-to-cover"}},{"id":"b001-p","order":50,"kind":"Text","layout":{"heightKind":"auto","spaceAfter":"p"},"textContent":{"subtitleRole":"body","subtitle":{"kind":"static","translations":{"en":"Setting goals SMARTLY:"},"appearance":{}}}},{"id":"b002-p","order":60,"kind":"Text","layout":{"heightKind":"auto","spaceAfter":"p"},"textContent":{"subtitleRole":"body","subtitle":{"kind":"static","translations":{"en":"The <b>onboarding goal</b> is to increase user motivation to a level where \"N%\" of users engage with the feature, subscribe, etc."},"appearance":{},"templateParams":{"labels":{"b":{"fontWeight":700}}}}}},{"id":"b003-p","order":70,"kind":"Text","layout":{"heightKind":"auto","spaceAfter":"p"},"textContent":{"subtitleRole":"body","subtitle":{"kind":"static","translations":{"en":"To assess goal attainability, we turn to B. 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